WASH sanitation marketing survey exploring impacts of sales agent gender in Nepal – iDE 2019

Description

This data was used to answer the research question, “How does a sales agent’s gender correlate with end-user hygiene and sanitation behaviors as related to purchase, installation, and use?” This research question was in the context of a sanitation marketing project in Nepal for the NGO iDE. The project sold over 63,000 toilets between 2014 and 2018 using sales agents who were both men and women. In 2018 - 2019, iDE was a grantee under the WASHPaLS contract to study whether the gender of the sales agent had any association with different sanitation behaviors and outcomes. This data is a one-time cross-section dataset of clients who purchased from an iDE supported sales agent and was collected in 2018. Though a consent script was read to all participants at the start of the survey, ethical review was not obtained for this cross-sectional study as no personally identifiable information was collected from participants at any time, and the survey questions posed only minimal risk. The sampling frame for the survey data collection was all households that purchased a latrine from iDE-trained sales agents within the four research districts for which we have recorded gender of sales agent. Within our four districts of operation, there were 249 village development committees (VDC) with sales records. The sample was drawn using a multi-stage random sample with stratification based on VDC and gender of the sales agent. First, given that the primary stratum of interest is sales agent gender, we ensured that we had a robust sample size of 300 households for each sales agent gender strata to allow for difference-in-means testing with significance. The 300 households per sales agent gender were then distributed equally among the four districts, resulting in 75 households per gender per district. There is no counterfactual in this dataset.

Resources

Name Format Description Link
21 https://data.usaid.gov/d/dsrq-6fbn
21 https://datahub.usaid.gov/d/dsrq-6fbn

Tags

  • market-based-sanitation
  • latrine
  • wash
  • nepal
  • gender
  • sanitation-marketing
  • sales-agents

Topics

Categories