Market segmentation criteria
Description
Distinct needs, demographic characteristics and behavioral factors were collected to create a set of segmentation criteria in order to identify markets that have homogenous characteristics that can enable the design of demand-driven value propositions and sustainable business models. The datasets are the results of desk researvh/interviews on the above topic in the CANALLS project ALLs.
Resources
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Description |
Link |
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0 |
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http://data.europa.eu/88u/dataset/oai-zenodo-org-12703953 |
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0 |
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http://data.europa.eu/88u/dataset/oai-zenodo-org-12703953 |