Strategic focus regarding marketing practices or methods by industry and enterprise size

Percentage of enterprises for which specific statements best described their strategic focus regarding marketing practices or methods, by North American Industry Classification System (NAICS) code and enterprise size, over the next five years. Statements that best described enterprises’ strategic focus regarding marketing practices or methods include maintain current marketing practices or methods, intensify current marketing practices or methods, introduce new or significantly improved marketing practices or methods, and don’t know.