California Tobacco Retail Surveillance Study

Description

This data table looks at tobacco advertisements that are likely to draw a child’s attention (e.g. advertisements below three feet, advertisements near candy). The California Tobacco Retail Surveillance Study (CTRSS), formerly the California Tobacco Advertising Survey (CTAS), is the longest-running tobacco marketing surveillance system in any state in the United States. The study assessed the availability, placement, and promotions of tobacco products in the retail setting. The study’s sample excluded tobacco retailers that require either club membership (e.g. Costco, golf courses) or had minimum-age restrictions (e.g. bars). Unusual retailer categories that were unlikely to display or advertise tobacco products, such as donut shops, were also excluded

Resources

Name Format Description Link
Tobacco Retail Surveillance Study CSV This data table looks at tobacco advertisements that are likely to draw a child’s attention (e.g. advertisements below three feet, advertisements near candy). The California Tobacco Retail Surveillance Study (CTRSS), formerly the California Tobacco Advertising Survey (CTAS), is the longest-running tobacco marketing surveillance system in any state in the United States. The study assessed the availability, placement, and promotions of tobacco products in the retail setting. The study’s sample excluded tobacco retailers that require either club membership (e.g. Costco, golf courses) or had minimum-age restrictions (e.g. bars). Unusual retailer categories that were unlikely to display or advertise tobacco products, such as donut shops, were also excluded Open resource
All resource data ZIP tobacco-advertising-study-dx_hvm.zip Open resource
All resource data ZIP tobacco-advertising-study-jd8ameey.zip Open resource
Data Dictionary-California Tobacco Retail Surveillance Study XLS This data table looks at tobacco advertisements that are likely to draw a child’s attention (e.g. advertisements below three feet, advertisements near candy). The California Tobacco Retail Surveillance Study (CTRSS), formerly the California Tobacco Advertising Survey (CTAS), is the longest-running tobacco marketing surveillance system in any state in the United States. The study assessed the availability, placement, and promotions of tobacco products in the retail setting. The study’s sample excluded tobacco retailers that require either club membership (e.g. Costco, golf courses) or had minimum-age restrictions (e.g. bars). Unusual retailer categories that were unlikely to display or advertise tobacco products, such as donut shops, were also excluded Open resource

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