Description

An awareness campaign was developed to raise the general level of understanding of this issue; and advertising took place in the Spring, Summer and Fall of 2009, with the fall wave ending on October 25, 2009. In accordance with Government of Canada Communications Policy, Human Resources and Skills Development Canada (HRSDC) was required to conduct a post-campaign evaluation of the advertising initiative.

Resources

Name	Format	Description	Link
2009-Elder-Abuse-ACET-METADATA-FRE	xlsx		https://open.canada.ca/data/dataset/b9f150d7-d55d-445c-994e-269f1a807080/resource/1241b1b9-9431-4397-88c4-171508d9e675/download/hrdc-drhc.netsettingsfolderredirncr-rcnncr-rcn1krista.montgomerydesktopwinter2019release-elder-.xlsx
2009-Elder-Abuse-ACET-METADATA-ENG	xlsx		https://open.canada.ca/data/dataset/b9f150d7-d55d-445c-994e-269f1a807080/resource/ae9169dd-e687-409c-b74c-9fac198d299a/download/hrdc-drhc.netsettingsfolderredirncr-rcnncr-rcn1krista.montgomerydesktopwinter2019release-elder-.xlsx
2009 Elder Abuse Advertising Campaign Evaluation Tool - DATASET	CSV		https://open.canada.ca/data/dataset/b9f150d7-d55d-445c-994e-269f1a807080/resource/fed0e0c9-16b7-4bfc-8c47-5c2ea8764348/download/hrdc-drhc.netsettingsfolderredirncr-rcnncr-rcn1krista.montgomerydesktop2009-elder-abuse-acet-sps.csv

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